News
Locality Appoints Saul Stetson as SVP, Head of Product
NEW YORK, Oct. 22, 2026 (GLOBE NEWSWIRE) — Locality, the leading local TV advertising platform connecting brands to local audiences […] More
Expert Mode: Audience-First Video Planning Breaks Your Measurement First, with Keith Kazerman from Locality
This article is based on Q&A with Locality President of Streaming Keith Kazerman and Greg Kihlström for The Agile Brand […] More
Locality’s Tom Wolfe On Why Top-Down National TV Strategies Fail In Local Markets
Supply path optimization (SPO) has become industry shorthand for aggressive fee-cutting and stripping out intermediaries. But according to Tom Wolfe, […] More
Q&A with Tom Wolfe, SVP of Programmatic Strategy and Partnerships at Locality
Tom Wolfe, SVP of Programmatic Strategy and Partnerships at Locality, brings more than 30 years of experience in advertising technology […] More
Archive
Locality Partners with Deben to Launch Collective: First Unified Local Video Platform for National Advertisers
Empowering national brands with precision local reach, seamless execution, and performance-driven outcomes across linear and streaming NEW YORK, Sept. 11, 2025 /PRNewswire/ -- Locality, the preeminent local video solutions provider, today announced the launch of...
Locality’s Keith Kazerman on why local needs both broadcast and streaming
As advertising becomes more fragmented across platforms, devices and audiences, Locality’s Keith Kazerman sees clarity in convergence. For Kazerman, the path forward isn’t choosing between linear and digital – it’s building smarter campaigns that span both. “We’re in...
Forbes Highlights Locality’s LocalX Platform at Possible 2025
In Forbes' coverage of the Possible 2025 conference, Locality’s leadership is recognized for advancing local advertising through innovation and the launch of LocalX.
Unlocking streaming’s full potential for local advertisers
Call it a digital marketing paradox. In the lightning-paced, ever-expanding business of local streaming advertising, two seemingly contradictory, but undeniable, truths are emerging. The first truth: Local video advertising is booming. According to The Local Lift, a...
Locality Named as Key Partner in FreeWheel’s Streaming Hub Enhancements
FreeWheel highlighted Locality as one of several key publishing partners—including Roku, A+E Networks, and Warner Bros. Discovery—who helped shape the latest enhancements to its Streaming Hub platform.
Part Two: Locality introduces LocalX — a new platform to streamline local ad-buying
As streaming reshapes viewing habits and consumer targeting grows more sophisticated, the pressure on advertisers to execute local campaigns with precision — and at scale — has never been greater. Yet many are still bogged down by legacy workflows, disconnected...
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