At Locality, we’ve long believed that local advertising deserves the same intelligence, scale, and integration as national media. With the launch of LocalX that belief became a reality, and now we’re updating the platform to LocalX 2.1, to better serve advertisers and...
At Advertising Week New York 2025, we brought together a powerhouse panel to explore the seismic shift happening in local advertising — driven by data, AI, and the demand for precision at scale. The session, “Unlock the Future of Local Advertising: Next-Gen AI-Driven...
At Locality, we believe the future of local advertising isn’t just about more data—it’s about smarter data. That’s why Locality developed our Audience Engine, a next-generation identity and activation solution purpose-built to revolutionize how advertisers plan,...
As advertising becomes more fragmented across platforms, devices, and audiences, one thing is clear: local marketers need smarter tools to stay ahead. That was the central theme of our recent MediaPost webinar, featuring Steve Silvestri, Head of Data Strategy and...
Local media buying has reached a tipping point. For years, local advertisers have navigated a landscape built on disconnected systems, complex processes, and time-intensive workflows. In a world of fragmented consumption across streaming, digital, and broadcast, the...
As part of Locality Connect’s ongoing commitment to celebrating community impact, we hosted a powerful panel in honor of Black History Month—Building Bridges: Honoring Invisible Changemakers and Community Builders in the Media Industry. https://youtu.be/zILC9xg8Fsk...