News
AI is changing local TV advertising, but who holds the best data still decides who wins
The window for AI to serve as a true competitive differentiator will be short. What remains is the thing AI […] More
The Real Convergence Story Is Happening in Local Markets
TV convergence has largely been framed as a national conversation: advertisers looking for more connected ways to plan across linear […] More
Q&A with Michael Collins, CEO of Locality
Michael Collins is an accomplished CEO and Board Member with more than two decades of experience leading private equity– and venture […] More
MarTech Interview with Kouros Esfahany, CTO at Locality
Kouros Esfahany recently joined Locality as their Chief Technology Officer to lead the platform’s next phase of innovation. MarTechSeries caught […] More
Archive
A diversified local advertising strategy is table stakes for the 2024 election
By Mica Hansen As former Speaker of the House Tip O’Neill often said, “All politics is local.” That has never been more true as we ended 2023 already well engaged in 2024’s critical elections. Today’s political campaign strategy groundwork will profoundly impact...
Do You Know Where Your Money Is? 3 Lessons From Advertising Week
Forbes discusses the shifting landscape for digital and linear advertising and comments on efforts by Locality to innovate in this space.
Insights and Highlights from Advertising Week New York 2023 – Thursday
Locality's Ann Hailer speaks with Cynopsis Media about local broadcast advertising.
Locality Names John Brohel as Chief Financial Officer
Brohel brings 30+ years of experience in global financial and strategic planning to his new role, and has proven to be a key player in the accelerated growth of major entertainment studios.
Locality Says Start Your Election Spending
HUMAN Security and Locality Partner to Help Local CTV Advertisers Reach Quality Consumers
Locality to use HUMAN’s MediaGuard to protect brands from unwanted bots
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