News
Locality Adds Sales Leaders to Scale National Access to Local TV Advertising Through Collective Ahead of Upfronts
Senior hires support growing demand for simplified, audience-based access to local television at national scale. NEW YORK, April 30, 2026 […] More
Locality and Nielsen Announce Landmark Integration of Media Data Engine, Transforming Local TV Measurement
The integration accelerates demographic audience delivery across local markets and modernizes local TV measurement in the U.S. Locality becomes the […] More
Locality Acquires Deben to Advance Data-Driven Broadcast Planning and Accelerate Cross-Platform Local TV Strategy
The acquisition strengthens how broadcast advertising is planned and measured and supports a more unified approach to cross-platform campaign execution […] More
Locality Appoints Kouros Esfahany as CTO to Accelerate Cross-Platform Innovation in Local TV Advertising
Veteran ad-tech executive to lead next phase of scalable technology and data-driven growth NEW YORK, March 26, 2026 /PRNewswire/ — Locality, the […] More
Archive
Locality Partners with Deben to Launch Collective: First Unified Local Video Platform for National Advertisers
Empowering national brands with precision local reach, seamless execution, and performance-driven outcomes across linear and streaming NEW YORK, Sept. 11, 2025 /PRNewswire/ -- Locality, the preeminent local video solutions provider, today announced the launch of...
Locality’s Keith Kazerman on why local needs both broadcast and streaming
As advertising becomes more fragmented across platforms, devices and audiences, Locality’s Keith Kazerman sees clarity in convergence. For Kazerman, the path forward isn’t choosing between linear and digital – it’s building smarter campaigns that span both. “We’re in...
Forbes Highlights Locality’s LocalX Platform at Possible 2025
In Forbes' coverage of the Possible 2025 conference, Locality’s leadership is recognized for advancing local advertising through innovation and the launch of LocalX.
Unlocking streaming’s full potential for local advertisers
Call it a digital marketing paradox. In the lightning-paced, ever-expanding business of local streaming advertising, two seemingly contradictory, but undeniable, truths are emerging. The first truth: Local video advertising is booming. According to The Local Lift, a...
Locality Named as Key Partner in FreeWheel’s Streaming Hub Enhancements
FreeWheel highlighted Locality as one of several key publishing partners—including Roku, A+E Networks, and Warner Bros. Discovery—who helped shape the latest enhancements to its Streaming Hub platform.
Part Two: Locality introduces LocalX — a new platform to streamline local ad-buying
As streaming reshapes viewing habits and consumer targeting grows more sophisticated, the pressure on advertisers to execute local campaigns with precision — and at scale — has never been greater. Yet many are still bogged down by legacy workflows, disconnected...
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