News
Ann Hailer Joins Alliance for Women in Media's 2025 Board
Ann Hailer, President of Broadcast at Locality, has been appointed as a new director on the 2025 National Board of […] More
Locality's Local Lift™ Study Indicates Localized Video Ad Campaigns Drive Consumer Action
In BIA Advisory Services’ latest Local Media Watch Blog, “Industry Digest: CTV/OTT Landscape,” Locality’s Local Lift™ study was featured for […] More
Locality Appoints Steve Silvestri to Lead Local Data-Driven Innovation
As its Head of Data Strategy and Innovation. Silvestri will spearhead Locality’s efforts to advance local streaming, digital omnichannel, and […] More
Keith Kazerman on the Launch of Locality Studios
In the Tech Section of Cynopsis’ “Media’s First Morning Read,” discover how Locality Studios is reshaping local video creative solutions […] More
Archive
Part Two: How Local Advertising Expands a National Campaign’s ROI
Second in Locality's six-part MediaPost series explores how new technologies and a deeper understanding of streaming and broadcast are helping national and regional advertisers enhance campaign effectiveness with a local approach.
Locality’s Steve DeMain on Trends from Advertising Week NY 2024
“About That" Podcast host, Carl Mayer of Active International, interviews Steve DeMain, EVP of Sales at Locality, about trends from Advertising Week, and the new Reach+ local video ad solution.
NYCBCC and Locality Partner to Empower Black-Owned Businesses with Advertising Grant
The NYC Black Chamber of Commerce (NYCBCC) and Locality announce a collaborative initiative to support Black-owned businesses through a special advertising grant.
Part One: Why Local Advertising Is Having Its Moment
First installment of Locality's six-part MediaPost Blog Series that will look at the revolution in local advertising, helping brands understand how to fill the “white space” that data has opened up in DMAs across America.
Locality’s Path to Streamlining Local Advertising
Cynopsis Special Report on how Locality is simplifying local advertising.
Locality and Inscape Collaborate to Unify Streaming and Linear TV Data
Partnership allows brands to plan, measure, and manage local ad reach, offering insights on effectiveness between local and national linear TV and streaming platforms
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