News
Locality Adds Sales Leaders to Scale National Access to Local TV Advertising Through Collective Ahead of Upfronts
Senior hires support growing demand for simplified, audience-based access to local television at national scale. NEW YORK, April 30, 2026 […] More
Locality and Nielsen Announce Landmark Integration of Media Data Engine, Transforming Local TV Measurement
The integration accelerates demographic audience delivery across local markets and modernizes local TV measurement in the U.S. Locality becomes the […] More
Locality Acquires Deben to Advance Data-Driven Broadcast Planning and Accelerate Cross-Platform Local TV Strategy
The acquisition strengthens how broadcast advertising is planned and measured and supports a more unified approach to cross-platform campaign execution […] More
Locality Appoints Kouros Esfahany as CTO to Accelerate Cross-Platform Innovation in Local TV Advertising
Veteran ad-tech executive to lead next phase of scalable technology and data-driven growth NEW YORK, March 26, 2026 /PRNewswire/ — Locality, the […] More
Archive
Locality Debuts an ‘All-in-One’ Media Planning and Buying Platform
Local video-focused ad tech company Locality has launched what it is calling “an all-in-one media planning and buying platform” designed to assist advertisers in the planning, buying and management of a “local video campaign.” But, does it involve broadcast TV? Yes …...
Part One: The future of local: How data-driven insights are transforming TV advertising
The streaming revolution promised simpler, more personalized entertainment for viewers — but for advertisers, it's created one of the most complex marketing environments in history. Behind all that content consumption lies a fragmented patchwork of platforms, each...
Locality Introduces LocalX
Locality, the local video solutions provider, has announced the launch of LocalX, an all-in-one media planning and buying platform built to simplify how advertisers plan, buy, and manage local video campaigns. Drawing on insights from more than 32,000 campaigns and 24...
Local Advertising Strategies for Auto Dealerships from Ann Hailer
In WardsAuto Industry Voices blog, "Think Local, Sell Big: Winning Customers with Targeted Ads," Ann Hailer, Locality's president of broadcast, tells dealerships they can win by blending the reach and trust of local broadcast TV with the precise targeting of streaming...
Ann Hailer Joins Alliance for Women in Media’s 2025 Board
Ann Hailer, President of Broadcast at Locality, has been appointed as a new director on the 2025 National Board of Directors for the Alliance for Women in Media and its Foundation (AWM/F). As AWM/F prepares to celebrate the 50th anniversary of the Gracie Awards,...
Locality’s Local Lift™ Study Indicates Localized Video Ad Campaigns Drive Consumer Action
In BIA Advisory Services' latest Local Media Watch Blog, "Industry Digest: CTV/OTT Landscape,” Locality’s Local Lift™ study was featured for its groundbreaking insights into how local video ad campaigns increase consumer action, leading to a significant boost in key...
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