News

Local Advertising Strategies for Auto Dealerships from Ann Hailer
In WardsAuto Industry Voices blog, “Think Local, Sell Big: Winning Customers with Targeted Ads,” Ann Hailer, Locality’s president of broadcast, […] More

Ann Hailer Joins Alliance for Women in Media's 2025 Board
Ann Hailer, President of Broadcast at Locality, has been appointed as a new director on the 2025 National Board of […] More

Locality's Local Lift™ Study Indicates Localized Video Ad Campaigns Drive Consumer Action
In BIA Advisory Services’ latest Local Media Watch Blog, “Industry Digest: CTV/OTT Landscape,” Locality’s Local Lift™ study was featured for […] More

Locality Appoints Steve Silvestri to Lead Local Data-Driven Innovation
As its Head of Data Strategy and Innovation. Silvestri will spearhead Locality’s efforts to advance local streaming, digital omnichannel, and […] More
Archive
Locality and Inscape Collaborate to Unify Streaming and Linear TV Data
Partnership allows brands to plan, measure, and manage local ad reach, offering insights on effectiveness between local and national linear TV and streaming platforms
Locality’s Keith Kazerman and Ann Hailer on Maximizing Local Ad Impact
Keith Kazerman, president of streaming, and Ann Hailer, president of broadcast, discuss the value of combining local streaming and broadcast TV with the AW360 Podcast.
Locality’s Ann Hailer on the Power of Local Broadcast Advertising
In this MarTech Series guest article, Ann Hailer, president of broadcast at Locality, shares insights on the power of local broadcast advertising in the evolving media landscape.
Go local or go home: Rethinking your national TV campaigns
Ad Age article on why local video advertising is essential for success—whether through broadcast, streaming, or a powerful blend of both.
Locality Launches Reach+: Convergence of Streaming and Broadcast Ads Locally
Delivering unmatched reach and cross-screen measurement for local video campaigns, Reach+, is designed to capture audiences across broadcast and streaming platforms
Mica Hansen of Locality on the Importance of Political CTV Ads
Mica Hansen, EVP, Director of Political at Locality, drops her knowledge for political ad buyers on the importance of streaming ads during this election cycle, in AdExchanger.
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