News
Locality Introduces LocalX
Locality, the local video solutions provider, has announced the launch of LocalX, an all-in-one media planning and buying platform built […] More
Part Two: Locality introduces LocalX — a new platform to streamline local ad-buying
As streaming reshapes viewing habits and consumer targeting grows more sophisticated, the pressure on advertisers to execute local campaigns with […] More
Locality Debuts an ‘All-in-One’ Media Planning and Buying Platform
Local video-focused ad tech company Locality has launched what it is calling “an all-in-one media planning and buying platform” designed to assist […] More
Part One: The future of local: How data-driven insights are transforming TV advertising
The streaming revolution promised simpler, more personalized entertainment for viewers — but for advertisers, it’s created one of the most […] More
Archive
Locality’s Steve DeMain on Trends from Advertising Week NY 2024
“About That" Podcast host, Carl Mayer of Active International, interviews Steve DeMain, EVP of Sales at Locality, about trends from Advertising Week, and the new Reach+ local video ad solution.
NYCBCC and Locality Partner to Empower Black-Owned Businesses with Advertising Grant
The NYC Black Chamber of Commerce (NYCBCC) and Locality announce a collaborative initiative to support Black-owned businesses through a special advertising grant.
Part One: Why Local Advertising Is Having Its Moment
First installment of Locality's six-part MediaPost Blog Series that will look at the revolution in local advertising, helping brands understand how to fill the “white space” that data has opened up in DMAs across America.
Locality’s Path to Streamlining Local Advertising
Cynopsis Special Report on how Locality is simplifying local advertising.
Locality and Inscape Collaborate to Unify Streaming and Linear TV Data
Partnership allows brands to plan, measure, and manage local ad reach, offering insights on effectiveness between local and national linear TV and streaming platforms
Locality’s Keith Kazerman and Ann Hailer on Maximizing Local Ad Impact
Keith Kazerman, president of streaming, and Ann Hailer, president of broadcast, discuss the value of combining local streaming and broadcast TV with the AW360 Podcast.
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