Political
All politics is local
Put the local ad experts on your side. Leverage the largest collection of local broadcast and streaming inventory in the U.S. to reach highly engaged voters, at scale in every district.
We know politics
Politics calls for specialized expertise. Our team of 50 political experts has the streaming and broadcast experience to handle your advertising needs in every U.S. district. We study the political calendar, voter segments, local issues, and communities to support races, ballot initiatives, and general political messaging. We’ll help you navigate the complex and combative political arena.
Grassroots targeting,
nationwide scale
With the combined tools of Streaming + Broadcast, we service local, state, and national campaigns from city council to 1600 Pennsylvania Ave. We access inventory directly from over 300 trusted local broadcast TV stations and 150+ premium streaming publishers to cover all districts at scale. Your campaign is delivered in full to the voters who matter most. Enjoy the halo effect of pairing your ads on high-quality, trusted local broadcasts and premium streaming content with impactful targeting at scale.
Locality’s Political Pulse Newsletter
The Political Pulse: Final Sprint to Election Day
Political ad spending surges in key battleground states for the 2024 election, with major races and local issues driving campaigns to the finish.
The Political Pulse: Ad Spending Surges in Battlegrounds
Explore how the 2024 election's evolving dynamics and new contenders drive record ad spending in key battleground states.
The Political Pulse: Is This Really Happening?
Explore the shifts in 2024 local U.S. political ad spending during this unprecedented election cycle.
We make local easy
Our dedicated, people-first service simplifies the complex and lets your team focus on the election. Your dedicated Locality partners help guide the process from identifying target voters to selecting ad inventory to measuring impact while handling all the behind-the-scenes. Let us help you win!
Identify
Our experts leverage extensive voter data and your first-party information to target influential voters across all screens.
Target
Locality has the scale where you need it most to reach voters watching premium streaming or broadcast video.
Deliver
Every voter impression matters. That’s why Locality has fully delivered 99% of all political ad campaigns for our partners.
Measure
Get important metrics like incremental reach and frequency on every campaign, without minimums or up charges.
Connect with your Locality expert
We’ve got you covered across local broadcast and streaming ads. Learn how we can help.