Unlock scale in every local market with Locality Reach+, a powerful data-driven ad solution that simplifies planning, buying, and delivery of local video impressions across premium streaming and broadcast TV. Reach+ offers one efficient, streamlined workflow crafted to maximize reach and impact for your campaigns.
The Power of
Streaming + Broadcast TV
Leverage the combined reach of 150+ streaming services and 400+ broadcast partners with Locality Reach+. Gain full access to every U.S. DMA, ensuring your message connects with consumers—no matter how or where they watch TV.
A Simple Way to Buy Local
Maximize your ad strategy with Locality Reach+, the only solution designed to give you greater scale, control, and efficiency over your local video ad buys.
Point of Contact
Targetable Monthly Impressions
Maximum Results
Maximizing Impact Across Local Markets
Precision reach
Reach+ combines the precise targeting power of streaming with the broad local reach of broadcast TV, enabling advertisers to deliver their message exactly where it counts—within specific local markets.
Craft effective, locally tailored campaigns with:
- Behavioral, contextual, demographic, and geographic targeting
- Locally relevant, trusted TV stations
- Seamless integration of your first-party data
- Access to 60,000+ pre-built audience segments
- Advanced incrementality measurement for actionable performance insights
It’s all local
All purchasing decisions are made locally, shaped by the unique characteristics of each market. That’s why a one-size-fits-all approach doesn’t work. To truly connect, your advertising strategy must adapt to each market’s size, media habits, and shopping behaviors—ensuring your message resonates where it matters most.
Partner with a team that:
- Has access to deep local insights through 11 regional locations and strategic data partnerships
- Understands market-specific strategies that deliver impactful results
- Offers advanced technology to adjust creative for localized engagement and optimize messaging for every market
Content leads the way
Today’s consumers prioritize content over platform loyalty, making it essential for brands to be visible across multiple channels. As viewing habits shift from market to market, brands need to adapt and ensure their presence spans across the platforms that matter most.
Reach+ solves fragmented viewership by unifying locally targeted ad inventory across 150+ streaming publishers and 400+ broadcast stations. This ensures your brand can align with premium, in-demand content such as:
- Major entertainment events and tentpoles
- Live sports
- Breaking news
- Popular shows and movies
Actionable Insights for Ongoing Success
With Reach+, you gain insights that go beyond impressions. Through our measurement partnerships, you can unlock essential metrics, including:
- Incremental reach across both streaming and broadcast
These insights don’t just measure your success—they help refine your strategy for future buys. Use the data to:
- Fine-tune targeting across streaming and broadcast
- Optimize cross-platform campaign delivery for stronger audience engagement
- Adjust frequency and placement to improve overall campaign performance
Each campaign with Reach+ delivers deeper insights, ensuring your next move is even more impactful.
Cross-platform measurement partners
Connect with your Locality expert
We’ve got you covered across local broadcast and streaming ads. Learn how we can help.