Blog

The Local Lift™: How Local Video Campaigns Increase Consumer Action

Nov 18, 2024

Localized video ads drive trust, engagement, and purchase intent by connecting brands to communities, reveals Locality's new study. Download the report. More

The Political Pulse: How 2024 Changed Political Advertising Forever

Dec 30, 2024

Explore the $11 billion political ad spend of 2024, the rise of localized cross-platform ad strategies, and key trends shaping the 2025 elections and 2026 midterms. More

Watch Now: Ann Hailer and Experts Unlock 2025 Ad Revenue Strategies for Local Broadcast

Dec 04, 2024

Locality's Ann Hailer and industry experts reveal 2025 local broadcast ad revenue strategies and expanding opportunities across platforms. Watch now! More

3 Local Holiday Video Ad Strategies to Maximize ROI

Nov 04, 2024

Maximize Holiday ROI with local video ads. Discover three targeted strategies with tactics to engage shoppers on streaming and broadcast TV platforms. More

From Screen to Table: Driving Diner Engagement for a Detroit QSR with Streaming TV Ads

Apr 16, 2024

The Challenge A Detroit-based Quick Service Restaurant (QSR) brand aimed to increase website visits and online orders for three specific locations within the Detroit DMA. The challenge involved precisely targeting adults aged 25-54 who are casual restaurant intenders...